This is according to Busisa Moyo, Chairperson of the Zimbabwe International Trade Fair (ZITF). Speaking at the launch of the ZITF Regional Roadshow in Johannesburg, South Africa (SA), Moyo described the country as a "hidden gem" ripe for foreign partnerships.

"Zimbabwe is a country on the move," Moyo stated, highlighting the country’s positive economic trends. He noted that in 2020, Zimbabwe exported nearly $10 billion, "and this is real money." Despite some data collection challenges, he added, the country also received over $10 billion in remittances from its diaspora, "which shows the vibrancy of the economy." He further said that SA remains a major trading partner, with imports from the country amounting to $3 billion in 2020.

"While a lot is happening in Zimbabwe, there are many developments that are not widely known, especially among our own diaspora," Moyo said. "We want to invite SA businesses to the ZITF in April 2025 to explore these opportunities firsthand and see for themselves the potential Zimbabwe holds."

On the topic of investment barriers, Moyo acknowledged the challenges posed by red tape but reassured potential investors that progress is being made. "We’ve seen partnerships happening, like the upgrade of the Beitbridge border post, which was a successful collaboration with SA financiers," he said. "Zimbabwe is open for partnerships, and we are actively seeking such collaborations. Zimbabwe Economic Development Agency, was created to facilitate these partnerships, ensuring faster and more effective processes."

Moyo also pointed to Zimbabwe’s strategic geographical position as a "gateway" to the rest of the African continent, offering SA businesses a base to expand into the region.

"Zimbabwe has vast agricultural resources, and sectors like mining, housing, and tourism are ripe for investment," he said. "For any investor serious about tapping into the African Continental Free Trade Area, Zimbabwe provides the perfect platform."

--ChannelAfrica--